'Why are we consistently excluded from having a say in how our cultures are being represented?'
In response to our many missteps, the Intellectual Property Issues in
Cultural Heritage research project at Simon Fraser University published,
in early 2016, Think Before You Appropriate: A Guide for Creators and
Helpfully, it offers principles for avoiding appropriation:
free, prior and informed consent; shared control over process and
product; acknowledgment and attribution; respect for cultural
differences; and reciprocity and benefit sharing.
as the guide is, blundering white North Americans have been ubiquitous
in recent headlines. Last September, Quebec-based Ungava Spirits Co.
finally apologized for using Inuk imagery to sell its alcohol —
including employing a small army of young female buzz marketers in
skin-tight “parka” minidresses. In October, during the 2016 American
League Championship Series in Toronto, the Cleveland Indians met
resistance, including a “#NotMyMascot” United Church-supported protest,
regarding the team’s name and Chief Wahoo logo.
and academics warred over the boundaries of appropriation, the deeper
conversation was lost. Why do non-Indigenous Canadians appropriate
Indigenous culture in the first place?
To answer this question
is to journey into a most uncomfortable area: thinking about white
culture. Thanks to the Oval Office’s newest occupant, it’s unavoidable.
The swift unveiling of the “alt-right” white supremacist movement, the
rise of racial hate crimes and the strong white vote in favour of Donald
Trump have thrust whiteness into the spotlight. And if you scan through
recent images of music festival-goers on Google, there are a lot of
white faces crowned with feathers. In the words of Buffalo Springfield,
there’s something happening here.
The clearest explanation I
was able to find is by Jamie Utt, an inclusivity consultant in
Minneapolis who blogs for Everyday Feminism
and The Good Men Project
argues that white North Americans are hitching their wagons to First
Nations culture because they’re detached from their own European roots.
For him, figuring out who he is — beyond being an “ally” — is a key to
deeper, more authentic reconciliation.
“Reclaiming who my
people were before we were colonizers means understanding my Irish,
German and Dutch heritage, yet I know next to nothing about my people
and the cultures from whence they came,” he writes. “Why? Well, because
they became White.”
Whiteness, Utt posits, is a North American
phenomenon characterized by forgetting one’s heritage: the language,
religion, songs and skills of one’s ancestors, in favour of the American
dream. Skin colour isn’t its primary marker. Instead, “whiteness” means
a void, like a blank sheet of paper. A newly arrived Lithuanian
immigrant wouldn’t be “white” by Utt’s definition. But her grandchildren
— who don’t speak her language and can’t knit a mitten — might be
Consequently, when North American white people go looking
for a cultural core, they instead find a vacuum, and a longing to fill
it. They’re living in a multicultural North America without an ancestral
identity, like agnostics at an interfaith dialogue.
that young white North Americans have found four strategies to fill that
void. First, with white supremacy — creating a narrative about a new
and powerful nation. Second, by latching on to nearby cultures — often
First Nations, but also others. Third, by accepting the trade —
exchanging language and tradition for Coach bags and condos, the
comforts and status symbols of mainstream North American life. And
fourth, as Utt recommends, by looking backwards beyond remembering, to
rekindle a relationship with those European roots.
strategy was sprung on me, unsolicited, in the most unusual of places:
at my son’s Grade 2 May Day celebrations at James Thomson Elementary
School in Powell River, B.C. His school is near the offices of the
Tla’amin Nation, a pioneer in integrating First Nations culture into
My son, who is white, takes Tla’amin language
classes, visits salmon rivers, learns local stories and much more.
Cultural events are Tla’amin-initiated and Tla’amin-led. No white
teacher would ever show up here in a feather headdress.
wasn’t a surprise when, under a bright blue sky, May Day began with
Tla’amin language prayers and drumming by elders, or when the
kindergartners, who are mostly Tla’amin and white, presented a Coast
Salish friendship dance in tiny red-and-black button blankets. Behind my
aviators, I was already misty.
After the friendship dance, the
teachers set up a wooden maypole adorned with pink, blue and yellow
ribbons. I’d never before seen the medieval European dance performed and
had only a vague idea of what it was about.
My son, along with
each of his classmates, grasped a ribbon and stood in position with his
hands on his hips. A recorded flute tune sounded over the loudspeakers,
and the children swirled into action, skipping, ducking and weaving
through one another. An emotion I didn’t even know I possessed grabbed
my heart and squeezed. The centuries-old springtime fertility ritual was
brought to life, here on the B.C. coast.
Instead of being invited
into someone else’s revitalizing culture, my own ancient, forgotten,
broken European culture was raised from the dead in that schoolyard, a
miracle witnessed by all of us — Aboriginal and European. I felt both
the bliss of familiarity and intense grief for the wide, empty chasm
between my ancestral roots and my 21st-century Canadian self.
that moment, I wasn’t just a settler or an ally. I was also myself — a
person with a complicated and fractured relationship to my own ancestral
Reconnecting to long-forgotten Europe is clearly
something that other white people are interested in. The exponential
growth in online ancestry research and in DNA testing reveals that
roots-detached North Americans are clawing their way backwards in search
And yet, this is uncomfortable ground.
am a white writer turning an essay about appropriating First Nations
culture into a story about white people — a self-aggrandizing, though
typically white approach. But here we are, bedecking ourselves in
dollar-store headdresses, singing about Gitchi Manitou and swilling
Ungava gin. How bereft we must be of our own cultural identity, how very
Of the four strategies that culturally blank
Canadians are adopting — white power, appropriating, crass consumerism
and reconnecting to their roots — it’s the latter, reconnecting, that
offers the best hope for reconciliation.
Part of reconciliation
with First Nations will simply mean establishing some basic rules of
conduct: no pretending to be Aboriginal when you’re not; no
stereotypical symbols such as the Chief Wahoo logo; no wearing a sparkly
totem pole bikini on international TV without first seeking permission.
But for white people, there’s an even higher calling than avoiding past errors.
Reconciliation also means remembering who we are, so we can — with our whole selves present — meet the other. This story first appeared in the March 2017 issue of
The Observer with the title "Culture thieves." For more award-winning content, subscribe to the magazine today.